So I'm a web member and at first I did not consider joining, I did not see the value in charter vs web member. It's not until AFTER I joined the group and have received so much help, that I feel the group is something I's like to support. To the question is how does MASST relate that value proposition to non members. I have a couple Idea, I'm sure more will hit me later.
1. Workshops
These could be held at/with local vendors/sponsors. Nothing fancy, just a hour or so on topic or product. Some of the great knowledgeable members here could donate their time and run the workshop. Sponsors would get a traffic boost at their location. After the workshop the instructor could talk up the benefits of membership and maybe even some of the member only workshop that may be coming up. This would help prospective members, see value in membership and sponsors could pay to have th event at their location.
Some examples of workshops.
Fragging
Selecting live stock, what fish are compatible?
Dosing: When How, why?
Q/A sessions (ask the experts)
ATO systems
2. Vendor discount list
Have list of vendors offering discounts to MAAST members. The list should have % off or what ever sponsors are willing to do. Again this would build traffic for sponsors. For example I might go in to get salt mix for 10% off and buy other things. Again building value into my $25.
Just some Ideas.
DarkHorse
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It is not our abilities that show what we truly are, It is our choices. - Albus Dumbledore